Bring the information together
The intended direction is a clearer view of Google and Meta ad performance, so owners can spend less time switching between confusing reports.
PROJECT IN DEVELOPMENT
AdLumify.
Making ads make sense.
A project I’m developing to help business owners understand their advertising and make more informed decisions about growth.
THE PROBLEM
Running a business
is complicated enough.
Google and Meta advertising can leave business owners with plenty of numbers and too little clarity about what to do next.
As a business owner, I’m interested in tools that help people understand the work they’re paying for. AdLumify grows out of that idea: make ad information more approachable, explain what it means, and help owners take a more informed role in their marketing.
THE PROJECT BREAKDOWN
What I’m
working toward.
These are the project’s intended capabilities. AdLumify is in development; this page describes the direction, rather than a list of released features.
Explain it in plain English
Make advertising terms and performance information easier to understand, with explanations that relate to the decisions a business owner needs to make.
Suggest practical next steps
Develop AI-assisted recommendations that help owners identify opportunities to improve their advertising and understand why a change may be worth considering.
WHO IT’S FOR
Built around
the business owner.
The goal is to help owners who want to grow with ads, understand their results, and reduce their dependence on an agency for day-to-day interpretation.
There’s no launch date or pricing announced here yet. If you’d like to share what makes advertising difficult for your business, or discuss the project, get in touch.
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